Paige Netting-Lentini

We are on a board together

We have worked a lot of weddings with Paige over the last few years. We also sit on the NACE board together - the Northeast Florida chapter of the National Association for Catering and Events.

That second part is worth saying out loud, because board service is a different signal than a shared wedding. It means turning up to the unglamorous meetings about membership and chapter business, on your own time, for an industry that does not pay you to do it.

Paige Netting-Lentini, In Good Company.

You learn something about people that way that you do not learn from one Saturday in the same ballroom.

Design and flowers under one roof

Most weddings split these jobs. A planner builds the vision and a separate florist interprets it, which means the flowers are a translation of somebody else's idea, executed by a company that was not in the room when the idea was formed.

In Good Company does both. Paige Netting-Lentini runs design and production. Courtney Little - her childhood friend, who she grew up with in Jacksonville - runs the floral side. Same studio, same plan, no translation step.

From where we stand that shows up in a very practical way: the room actually looks like the mood board. We have worked plenty of weddings where the florals arrived and were technically beautiful and quietly did not match anything else in the space. That does not happen when one team owns both.

Who this is for

A design-led studio is the right call when the look of the day is something you actually care about getting right, rather than something you will settle at the end. That usually means one of two situations.

You have a blank space. A tent, a warehouse, a backyard, a venue that hands you four walls and a floor. In an empty room every single thing a guest sees is a decision somebody made, and the gap between a designed room and an undesigned one is enormous.

Or you have a strong idea and no time. You know what you want it to feel like, you are not going to enjoy sourcing it yourself, and you would rather hand the whole visual problem to one team and stop thinking about it.

If instead you have already made your decisions and mostly need somebody to run the day, that is a different job with a different price, and our planners list has other options worth looking at.

What a DJ notices about a design-led planner

Here is a thing couples never think about and every DJ has opinions on.

The DJ booth is part of your room whether anyone planned for it or not. We arrive with speakers on stands, a facade, cases, and a run of cable that has to get from us to power without crossing a walkway. In a beautifully designed room, that is either accounted for or it is an eyesore in your photographs forever.

A planner who thinks about the booth as a design element - where it sits, what is behind it, whether the uplighting is washing the right wall - is doing something for you that we cannot do alone from inside the booth. It is the difference between a room that was designed and a room that was decorated and then had a DJ put in the corner of it.

What they take on

That last one is worth flagging if you are planning something that is not a wedding. We do corporate events too, and a team that handles brand launches as well as receptions is a shorter conversation than one that only does weddings.

When you do not need this

We will say it plainly: if your venue is already beautiful and you are happy with the room as it comes, paying for design on top is buying something you may not need. Plenty of St. Augustine and Jacksonville venues fall into that category, and a good coordinator will get you through the day just fine.

Ask us if you are unsure. We have worked both kinds of wedding and we will tell you honestly which one you are having.